Privacy Policy

Effective From: 6 February 2026

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‍Who We Are

This website is operated by Dunamax Fitness UK Ltd, a private company limited by shares registered in England and Wales (Company Number: 13987777) (“we”, “us”, “our”).

We are committed to protecting your personal data and respecting your privacy.

If you have any questions about this Privacy Policy or how we handle your data, please contact: info@dunamax-fitness.com.

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Scope of this Policy

This Privacy Policy explains how we collect, use, and protect personal data when you:

  • visit our website
  • contact us
  • submit enquiries
  • subscribe to updates
  • interact with our online content

This policy currently applies only to our website.

When our mobile application or digital products are launched, separate or additional privacy terms may apply to those services.

Legal Framework

As a UK-based company, we process personal data in accordance with:

  • UK General Data Protection Regulation (UK GDPR)
  • Data Protection Act 2018
  • Privacy and Electronic Communications Regulations (PECR)

Where visitors access our website from outside the United Kingdom, we endeavour to comply with applicable local data protection requirements where relevant.

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What Personal Data We Collect

We may collect the following types of personal data:

Information you provide directly
  • name
  • email address
  • company or organisation (if applicable)
  • messages or enquiries you send to us
Information collected automatically
  • IP address
  • browser type
  • device information
  • pages visited
  • usage statistics

This information is collected through cookies and analytics tools (see our Cookie Policy).

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What We Do Not Collect

Through this website, we do not collect:

  • health data
  • biometric data
  • fitness performance data
  • payment or financial data
  • special category personal data

If and when such data is processed through our mobile application or products, separate privacy terms will apply.

How We Use Your Data

We use your personal data to:

  • respond to enquiries
  • provide requested information
  • improve our website
  • analyse website performance
  • send updates or communications (where you have consented)
  • maintain website security

We do not sell or rent your personal data to third parties.

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Legal Basis for Processing

We process personal data based on:

  • your consent (e.g., marketing emails or cookies)
  • legitimate interests (e.g., improving our website or responding to enquiries)
  • legal obligations where applicable

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Cookies and Analytics

We use cookies and similar technologies to enhance website functionality and understand usage.

Non-essential cookies are only activated with your consent.

For full details, please see our Cookie Policy.

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Sharing Your Data

We may share data with trusted service providers who support our operations, such as:

  • website hosting providers
  • analytics services
  • email communication tools

These providers are required to keep your information secure and process it only on our instructions.

We do not share personal data for marketing or resale purposes.

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International Transfers

Some of our service providers may process data outside the United Kingdom.

Where this occurs, we ensure appropriate safeguards are in place, such as:

  • adequacy regulations
  • standard contractual clauses
  • or equivalent legal protections

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How Long Do We Keep Your Data

We retain personal data only for as long as necessary to:

  • fulfil the purposes described in this policy
  • meet legal obligations
  • resolve disputes
  • maintain security

Data that is no longer required is securely deleted.

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Your Rights

Under UK GDPR, you have the right to:

  • access your personal data
  • correct inaccurate data
  • request deletion
  • restrict processing
  • object to processing
  • withdraw consent at any time
  • request data portability

To exercise any of these rights, please contact us.

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Security

We take reasonable technical and organisational measures to protect your personal data against:

  • unauthorised access
  • loss
  • misuse
  • alteration

However, no online system can be completely secure.

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Third-Party Links

Our website may contain links to third-party websites.

We are not responsible for their privacy practices, and we encourage you to review their policies separately.

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Changes to this Policy

We may update this Cookie Policy from time to time.

Updates will be posted on this page with a revised effective date.

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Contact Us

If you have questions about this policy or your data rights, please contact:

Email: info@dunamax-fitness.com

Address: DunamaX Fitness UK Ltd, 77 Street Lane, Leeds, West Yorkshire, England, LS8 1BN

You also have the right to lodge a complaint with the UK regulator: Information Commissioner’s Office (ICO) - https://www.ico.org.uk